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1061
Joined: 06 Sep 2013
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| Post subject: Gillard's book 50% off. |  |
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But why?
As so called commentators LOL at Gillards book being marked down 50% at large retailers the real marketing reasons behind the 50% off is ignored.
| Quote: | PRICE IS NOT ALWAYS RIGHT
Bring it in tight, my friend Steve Price, night-time host at 2GB. Your unseemly sneer on the The Project this week, that Julia Gillard's political memoir is "already [selling at] half price at Big W" betrays a complete lack of understanding of the book market. Selling books at half-price is, specifically, what Big W does, and authors like me kill to be on their shelves as they sell so many. They pick what they think will be very popular books, and then they sell them with a huge discount, in bulk, to bring people through their doors. That's their business model and it works! In fact, Gillard's book is selling well, with more than 11,000 copies sold in the first 10 days. |
Read more: http://www.smh.com.au/comment/so-theres-never-been-a-burqa-in-parliament-and-why-julia-gillards-memoir-is-going-cheap-20141003-10pp8p.html#ixzz3FDuC2vZN |
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David 
I dare you to try
Joined: 27 Jul 2003
Location: Andromeda
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Shrug. Will be in Salvation Army stores sooner or later. Not exactly the most riveting genre out there, the politician's autobiography.
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All watched over by machines of loving grace |
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Pies4shaw 
pies4shaw
Joined: 08 Oct 2007
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| Last weekend, I bought Cakewalk and One Grand Week for half price. And those books both concern matters of much greater social and political import. |
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John Wren 
"Look after the game. It means so much to so many."
Joined: 15 Jul 2007
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| David wrote: | | Shrug. Will be in Salvation Army stores sooner or later. Not exactly the most riveting genre out there, the politician's autobiography. |
i thoroughly enjoyed "whatever it takes" by graham richardson.
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Purveyor of sanctimonious twaddle. |
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stui magpie 
Prepare for the worst, hope for the best.
Joined: 03 May 2005
Location: In flagrante delicto
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| John Wren wrote: | | David wrote: | | Shrug. Will be in Salvation Army stores sooner or later. Not exactly the most riveting genre out there, the politician's autobiography. |
i thoroughly enjoyed "whatever it takes" by graham richardson. |
Richo isn't bad. Calls a spade a shovel.
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Every dead body on Mt Everest was once a highly motivated person, so maybe just calm the **** down. |
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watt price tully 
Joined: 15 May 2007
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| John Wren wrote: | | David wrote: | | Shrug. Will be in Salvation Army stores sooner or later. Not exactly the most riveting genre out there, the politician's autobiography. |
i thoroughly enjoyed "whatever it takes" by graham richardson. |
Didn't Essendon write that last year?
Can Essendon be done for plagiarism?
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“I even went as far as becoming a Southern Baptist until I realised they didn’t keep ‘em under long enough” Kinky Friedman |
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